5 de octubre | 17:40 - 18:20

Be afraid. Be very afraid. But do it.

In the world of today, standing out is not just a nice to have but the only way to survive. Through a series of award winning case studies, Fernando Machado, one of the most awarded marketers in the industry, will share some of the principles on how to develop work that truly stands out and how that creates value for the brand and the business.

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